Immigrant families first encounter the U.S educational system when their children enter preschool or kindergarten. The experiences these children have in their classrooms are fundamental to how they think about themselves as learners, students, and members of the communities around them.

Based on a report released in July 2018 (Report 4-2019) from the Office of the New York State Comptroller’s Office titled, An Economic Snapshot of the Bronx, say’s “Immigrant population has more than doubled, increasing from 18 percent in 1980 to 37 percent in 2016 (the same as the citywide share). Three-quarters of all immigrants in the Bronx are from Latin America. The number rose nearly fivefold since 1980 to 412,500 in 2016.

I believe that these families and children that are coming from different cultural and socio-economic backgrounds face tremendous hardship. One of the realities these families face is realizing the educational system might lack resources to help families and the educational system may lack tools to help families acclimate to their new home while preserving cultural customs. Nearly two out of three children are unable to read at grade level and will benefit from literacy path programs such as a Social Media Educator Champion Intern

Social Media Educator Champion Intern Roles will be broken up into the following divisions:

1. Tiktok
2. Youtube
3. IG
4. Linkedin

WE ENVISION THIS PROJECT TO:

• Organize an online community that promotes literacy, educational activities such as crafts, science DIY projects, and math games for kids and young adults! These events will engage community members and help cultivate a culture of learning.
• On a weekly basis promote virtual online events that will be conducted by IG Live, FB Live, and Zoom and video record storytime events for those that are unable to join the event so they have an opportunity to replay it on social media.
• Read a curated list of books for 15-20 minutes from various age groups.
• Contribute to content creation Planning, promoting, and executing a wide range of nonprofit fundraising events that will help raise money to provide free books to the community.
• Create short, snappy, and informative social posts for events that can be shared with families that promote literacy.

We envision this Student to:

• Currently attending a college or university

• Strong understanding and passion for social media • Studying marketing or digital/social media marketing • Love for education and advocating for marginalized communities

• Thoughtful, detail-oriented, and capable of multi-tasking

• Excellent written and verbal communication skills • Desirable: Proficient in Word, Excel, Powerpoint and/or Pages, Numbers, Keynote • Desirable: Proficient in Adobe Photoshop, InDesign and basic comfort working in web-based programs

• Please include any relevant links or information in your cover letter

• Understand the importance of literacy in breaking the cycle of underachievement

IG Fall 2020 Interns Work

https://www.instagram.com/luzmackofficial/